Bastion - Chef Incubator
Brand Identity Design 2023
Bastion is a chef incubator residency for the empowered culinarians. Unlike most restaurant operations, incubators are often customer-facing, allowing the kitchen crew instant feedback and authentic guest response. The incubator provides the physical space, along with other supports, to cultivate the growth of a spirited chef as they open their own place.
To complement the concept I focused on the eccentric placement of shapes and a typographic combination of serifs and sans-serifs to represent personalities.
Decorative metal mesh was used to cover the ceiling to replicate the idea of incubation. This also alludes to the concept of a dome where everything is an experiment to test new dishes.